Chris is founder director of reboot innovation, a sustainable innovation and design consultancy on a mission to change what and how we innovate for the greater good. Chris has worked at the cutting-edge of sustainability and innovation for 25 years, holding positions previously in creative consulting, with influential sustainability non-profit Forum for the Future, and with global corporates Philips Electronics and Electrolux. He has helped design and development several world-first or worlds greenest products. He is a recognised thought leader on sustainable design and innovation, regularly judging awards and competitions, and presenting on these issues at conferences. Chris holds a PhD in this area, titled ‘Innovative Ecodesign’, from Cranfield University.