Dave McCaughan

Chief Strategy Officer Ai.agency, Storyteller BIBLIOSEXUAL

Currently based in Bangkok, Dave has spent the last three decades working across the Asia Pacific leading strategy planning and in senior management roles with McCann, before starting his own consultancy, Bibliosexual in 2015 and becoming a partner in Ai.agency in August 2016. He has an extensive history of working on the implications of media changes, how society is influenced by and influences them. Dave has talked at over 500 conferences globally and has been a regular columnist for journals like Advertising Age, Japan Close-Up and Campaign Asia. Over the last year he has co-hosted over twenty episodes of the MR Realities podcast that looks at trends within the market research world.

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