Passion for cosmetics is what led Luciana to successfully develop and launch over 1,000 cosmetics, OTC, and medical device products all over the world. She has over 20 years of experience in the CPG industry, holding several positions at Avon Products, Reckitt Benckiser and Prestige Consumer Healthcare. She is the Founder and Chief Product Officer at luluble, currently consulting in the natural and organic skin care, personal care, feminine hygiene, and pet care sectors. Her focus is on technical product development and brand strategy for the cosmetic, OTC, and medical device industry. Luciana is an active member of the New York Society of Cosmetic Chemists, chairing programs and participating as guest educational speaker. She holds a B.S. in Chemical Engineering, a Certification in Cosmetic Technology and an M.S. in Analytical Chemistry.